I'm not sure about your point that gallo is bad a creating brands. The chemistry, enology, and viticulture division workout what it would take to make that spec sheet a reality (in defined measurable parameters), and the winemakers execute. The consumer research comes up with a theoretical spec sheet of what the wine needs to taste like. We can thank gallo for a ton of new nursery stock that has come into the US better suited to our climate than french grapes we know by name (anyone on r/wine is the 4th consumer group) That was done using some new oak technologies as well as other things- most interestingly and notable was utilizing and planting large amounts of obscure Iberian peninsula varieties which would grow better in California and could achieve the very specific flavor profile the wine is intended to have. The company has consumer's divided into 4 discrete types and the general idea was that a single wine could be made to appeal to 3 of the 4 at once. I can say with 100% certainty that apothic was a concept wine developed by the consumer research division of gallo and executed with the help of gallo's r&d department. And I have no point to make other than highlighting how cunning and focused they are as a company.Īs an FYI, apothic is made in dry creek, not livingston. I assume I'm as good a source as the person you spoke with. Multireddit bundle of all alcohol-related communities Taste wine with other redditors and discuss your results:Ĭurrent thread: Gamay or Pinot not from France Submitters that fail to do so may have their posts removed.Īre you asking about the value or condition of a bottle you have? Please post in the Free Talk Friday. If you are posting a picture of a bottle of wine, PLEASE include ORIGINAL tasting notes or other pertinent information in the comments. Do not attempt to do so in r/wine.įlair: 'Wine Pro' if you're in the industry, 'Wino' if you're not. Trading and selling wine or other alcohol here is against Reddit's TOS and could result in our sub getting banned. Note: Nakedwine vouchers are considered spam.The WINE FAQ is a great resource for general info. New to the wonderful world of wine? Check out the R/Wine Guide for Wine Newbies! A place to share all the latest happenings in the world of wine.
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